1 hour
to capture your voice
2-3 days
to build your setup
No contract
cancel any time
The one test
Would someone who does not know you see what your clients already know?
You're good at what you do. Your clients know it. Your referrals know it.
But if someone who didn't know you looked at your website, your LinkedIn, or your last email newsletter - would they know it?
If the answer is no, or even “probably not,” Decodefy is worth a conversation.
Proof of range
Different work. Same underlying problem.
Whether the work is regulated advice, skilled engineering, specialist training or hospitality, the same gap appears: real expertise exists, but the words available to the world do not show it.
Expertise
Years of experience that rarely make it onto the page.
Trust
Customers choosing a person and a point of view, not just a price.
Expression
Strong explanations in conversation, weaker ones in writing.
Repeatability
The same important messages needing to work across every channel.
The fit
It works when these are true
You have something distinctive worth extracting.
Real opinions, real stories, a way of doing things that is yours. Usually years of it, though this is about having a view - not a birthday.
Your customers are buying trust in you.
Not a commodity, not the lowest price. If people choose you because of who you are, how you sound matters commercially.
You write the same kinds of thing repeatedly.
Content, yes - but also proposals, client emails, case studies, procedures, board papers. The value compounds with frequency.
You would rather have the result than build the system.
You could construct something like this yourself. Some people should. Decodefy is for people who would rather spend that time on the work they are good at.
When writing is the barrier
Brilliant at your work. Always found writing difficult.
Many excellent experts have always found written expression hard. Not because the knowledge isn't there. Because the mechanics of getting it out have always been the barrier.
You speak - naturally, the way you'd explain something to a customer - and Decodefy produces professional written content from it. In your voice. To a standard you'd put your name on.
It isn't a workaround. It's what the system was built for.
Not for everyone
Decodefy is not a fit when...
You want fully automated content with nobody in the loop.
Decodefy needs someone who cares what goes out. If nobody in the business does, it will not work.
You enjoy building your own AI systems.
Some people genuinely enjoy constructing the perfect setup themselves. You would be paying us to remove a job you would rather keep.
You are happy publishing generic content as long as something goes out.
Then almost anything will do, and most of it is cheaper.
Nobody in the business can tell good writing from adequate writing.
If the person who ends up using it cannot see the difference, they will not see the value either.
Decodefy cannot make you an expert. It can make your expertise visible.
Where to start
Explore your sector
Sector is never the deciding factor, but it can be a useful place to start. These guides explain how Decodefy applies to specific expert businesses.
Also relevant for
Health and wellness · Education and training · Insurance and risk · Logistics and supply chain · Environmental and sustainability · Media, marketing and events · Hospitality, leisure and property · Creative and design
For partners
Work with expert businesses? There's a better route.
If you're an accountant, coach, printer, adviser or solicitor whose clients are expert service businesses, the partner programme may be a better fit than becoming a client yourself.
Your own seat included, revenue share on every client you introduce, and a session you can run for your own network.
Find out about the partner programme →